A blind shipment is a logistics arrangement where the consignee (the recipient of the goods) does not know the shipper’s identity. This method is commonly used by distributors or third-party sellers who want to ship products directly to customers or retailers. Meanwhile, keep the supplier’s identity confidential.
In blind shipping, the shipping labels and documents are modified to replace the original vendor’s information with the distributor’s or seller’s name. It prevents the customer from seeing that the product was fulfilled by a third party, reducing the risk of the customer bypassing them in future transactions.
- To protect supplier information
- To streamline the supply chain
- To maintain brand control
- To avoid revealing third-party involvement